A Powerful Alternative
to the Burnout Model

For too long, high performance has been driven by pressure, urgency, and burnout.

In this energizing keynote, Greg De Koker challenges that model and presents a powerful alternative: joy as a strategic advantage.

Drawing on three decades of brand and culture transformation work, Greg reveals how Purpose ignites Passion, how trust fuels alignment, and how intentional joy becomes the multiplier of sustainable success.

Because JOY isn't the reward. It's the foundation.